Trelawny provides surface preparation training for Middle East distributors

November 03, 2016

Trelawny’s Export Sales Managers Bob Gray and Kevin Sharrock have once again been busy in the Middle East carrying out service and product training with their principal Middle East distributors.

The trip started in Dubai with Service training at Trelawny’s newly appointed UAE distributor Gulf Pneumatics Engineering LLC (GPE). We were joined by our longstanding Qatari Distributor Gulf Incon and Saudi distributor AEMCO. The two day course conducted by Trelawny’s R & D Engineer, Doug Johnson, was designed to enhance our distributor’s awareness and capabilities while servicing the Trelawny range of surface preparation equipment, and also provide an open forum for feedback on improvements and market requirements. “We feel it’s very important to have that two way relationship with our customers where they can help us improve the product range and give us better insight into the market” explains Doug “in return we can help them understand better and more efficient ways to service and enhance the customers experience with our equipment”.

Trelawny wish to extend their thanks to GPE for hosting the event and offer their appreciation and congratulations to all those who attended and successfully completed the course.

Following the service training in Dubai Bob Gray visited AEMCO at their headquarters in Riyadh for customer visits and product training. AEMCO have been distributing Trelawny for two years now and despite the market conditions have shown steady growth.

AEMCO have continued to invest in stock and have recently appointed new sales staff to help further extend their capabilities. With a new Showroom in Jeddah they are able to effectively cover and distribute Trelawny products in the 3 key regions of Saudi Arabia. Product training was carried out at one of AEMCO’s dedicated sites and allowed the sales team to get hands on and fully versed in the features and operation of Trelawny’s equipment. AEMCO’s divisional manger Larson Vellera was on hand to support his team, “training is key for my team, my background is in training and knowing that we are fully equipped to answer customers questions is key” says Larson, he adds “the market is slow but I believe with good stock, well trained sales staff and manufacturer support we have a competitive advantage which shows with our continued growth”.

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